Seventh Generation EasyDose Laundry Detergent – Lavender Essential Oil Wash for Mindful Bedtime Linen Ritual, 66 Loads
Seventh Generation EasyDose Laundry Detergent – Lavender Essential Oil Wash for Mindful Bedtime Linen Ritual, 66 Loads
Couldn't load pickup availability
Why you'll love it
- Auto-dosing EasyDose bottle eliminates guesswork and prevents detergent waste
- 0% dyes, synthetic fragrances, and artificial brighteners make it safer for sensitive skin and babies
- Compact 23oz bottle uses 60% less plastic and 50% less water than the standard 100oz jug
- Real essential oil and botanical scents provide a natural aromatherapy touch in linens
- Ultra-concentrated formula delivers 66 loads from a small, lightweight bottle ideal for carrying
- Certified B Corporation status aligns with values-driven shoppers' ethical purchasing decisions
Perfect for
- Daily family laundry loads with tough stain removal via advanced-enzyme formula
- Washing baby clothes and items for family members with fragrance or dye sensitivities
- Refreshing bed sheets and towels with a natural lavender, mango, rose, or unscented aroma
- Reducing single-use plastic and shipping weight in household cleaning routines
- Stocking a small laundry area with a high-yield 66-load bottle that saves shelf space
Cleaners Collection
Visit the Store
Dish Collection
Visit the Store
Laundry Collection
Small changes in product size & weight lead to lower carbon emissions.
We created Compact by Design to identify products that, while they may not always look very different, have a more efficient design. With the removal of excess air and water, products require less packaging and become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.
Product Information
Our Seventh Generation EasyDose Auto-Dosing Technology measures the right detergent amount—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need!
Ultra concentrated, ultra-convenient liquid laundry detergent : 66 loads in a compact 23oz bottle that’s easy to store, and easy to feel good about
Small dose, big clean: 60% less plastic, 50% less water, and 75% lighter than our laundry detergent liquid 100 fl oz bottle
Our liquid laundry detergent advanced-enzyme formula fights even the most stubborn stains
Concentrated laundry detergent made with 0% dyes, synthetic fragrances, or artificial brighteners
Refreshing lavender scent made from real ingredients: 100% essential oils & botanical ingredients in our washing detergent
"Life is complicated. Laundry shouldn’t be. With Seventh Generation’s new EasyDose Ultra Concentrated Liquid Laundry Detergent you get the right amount of liquid—every time. Just flip the bottle, give a firm squeeze, and you’re done. One squeeze is all you need! Our compact 23oz bottle gives you the same 66-load convenience you expect, but uses 60% less plastic, 50% less water, and is 75% lighter than our 100oz bottle. With a refreshing lavender scent made with 100% essential oils and botanical ingredients, and an advanced-enzyme formula that fights tough stains, it’s a great choice for your busy family. Easy to use, easy to store, and easy to love—our Ultra Concentrated Laundry Detergent is about to change the way you think about clean. Try with our Seventh Generation Dryer Sheets or our Liquid Fabric Softener - both available in Fresh Lavender scent! At Seventh Generation, we do business differently. We believe our products are healthy solutions for use within your home–and for the community and environment outside it. We are always evaluating how to reduce their environmental impact, increase performance and safety, and create a more sustainable supply chain. It is our responsibility to set a course for a more mindful way of doing business, where companies act as partners with other stakeholders to create a brighter future for the whole planet. Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. By choosing Seventh Generation laundry soap washing detergent and both liquid and fabric softener sheets products, you’re joining us in nurturing the health of the next seven generations."
Items Details
Frequently Asked Questions
Does the lavender scent actually come from real essential oils to support a calming bedtime routine?
Yes. The lavender variant is formulated with 100% essential oils and botanicals, so the aroma on your sheets and pillowcases comes from natural lavender rather than synthetic fragrance, making it a fitting part of a wind-down ritual.
Will the fragrance linger on my towels and bedding like a light aromatherapy layer?
The plant-based scent leaves a soft, natural trace on linens and towels that many users describe as a gentle aromatherapy finish, ideal for bedtime and bath refresh without being overpowering.
Is the unscented version better for people who want pure rest without any fragrance in their sheets?
Yes. The unscented option contains 0% synthetic fragrance and is designed for shoppers who want truly fragrance-free linens while still benefiting from the advanced-enzyme cleaning power.
Can I rotate between the lavender, rose, and mango scents to match my mood or season?
Absolutely. Many wellness-minded buyers keep two or more scent variants on hand to match a seasonal linen care routine, pairing lavender with cool-weather wind-downs and mango or rose with warmer months.
Does the concentrated formula mean I am still rinsing away residues that could affect my skin during nightly sleep?
The ultra-concentrated liquid is engineered to rinse clean, and the formula is free from dyes, synthetic fragrances, and artificial brighteners, supporting a residue-light sleep environment for sensitive skin.
Is this a good choice if I want my laundry routine to feel like a small daily self-care ritual?
Yes. The EasyDose auto-dosing bottle, the 66-load yield, and the natural essential oil scents together turn a mundane chore into a more intentional, wellness-focused laundry moment.
Will the scent be too strong for a small bedroom or meditation space?
The essential oil and botanical scents are subtle by design. Most users find them noticeable on freshly laundered linens without being heavy enough to compete with a calm bedroom or meditation corner.
Is this a clean enough formula to use on items I use during yoga, breathwork, or my wellness routine?
Yes. The plant-based, 0% dye and synthetic fragrance formula is well suited for washing athleisure, meditation cushions, and other wellness items that sit close to the skin.
Does using essential oil scented laundry feel different from a conventional perfumed detergent?
Most users notice a more natural, layered aroma rather than a single synthetic note, which many wellness-focused shoppers prefer for the sensory experience of freshly washed sheets and towels.
How does this compare to a fragrance-free wellness brand laundry detergent in terms of scent experience?
Compared with a fully fragrance-free wellness detergent, the scented variants offer a more immersive aromatherapy touch on linens while the unscented version provides a true neutral option, so you can choose the level of scent that fits your routine.
Is this a more natural alternative to mainstream scented laundry detergents?
Yes. The formula uses plant-based ingredients and real essential oils in place of synthetic fragrance, dyes, and artificial brighteners, which is a meaningful shift for shoppers building a more natural laundry routine.
How does a 66-load concentrated bottle compare to buying several regular scented detergent bottles over time?
One 23 oz bottle replaces multiple standard-size jugs, reducing the number of plastic containers in your home, the trips to the store, and the visual clutter in your laundry area.
I am worried about scent sensitivity ruining my relaxation time; can I trust the unscented version to truly have no smell?
The unscented variant is formulated to be fragrance-free, with 0% synthetic fragrance added, so most scent-sensitive users report a neutral, clean laundry experience suitable for unwinding.
Will the bottle design clash with a calm, neutral-toned laundry nook or bathroom?
The compact 23 oz bottle has a clean, simple profile that fits easily into a curated wellness or spa-style laundry corner, and the lighter weight makes it easy to store out of sight when not in use.
Is the price per load higher than a standard wellness brand detergent?
While the upfront price may be higher than a basic jug, the 66-load yield and ultra-concentrated formula typically bring the cost per load in line with premium wellness detergents, and the smaller bottle reduces plastic waste.
Does this product align with a low-tox or clean beauty home philosophy?
Yes. With a plant-based formula, 0% dyes, 0% synthetic fragrance, 0% artificial brighteners, and a B Corp certification, it fits naturally into a low-tox home philosophy that extends from skincare to laundry.
How do I use the EasyDose bottle to dispense the right amount?
Flip open the EasyDose cap, gently squeeze the bottle until the detergent reaches the marked fill line in the cap, then pour into the washer drum or dispenser drawer. One squeeze is calibrated for a standard load, and a half squeeze is typically enough for small or HE loads. Always close the cap tightly after use.
How many loads does one 23 oz bottle of Seventh Generation EasyDose detergent yield?
The 23 oz ultra-concentrated formula is designed to deliver approximately 66 loads per bottle when used as directed, depending on load size, soil level, and water conditions.
Is this detergent safe to use in high-efficiency (HE) washing machines?
Yes. The Seventh Generation EasyDose ultra-concentrated formula is compatible with both standard and high-efficiency front-load and top-load washers, and the low-sudsing liquid is designed to perform well in HE cycles.
Does this detergent work in cold water as well as warm water?
Yes. The advanced-enzyme blend is engineered to activate in cold water, so you can effectively wash in cold cycles to save energy while still removing everyday stains and soils.
Can I use this detergent on delicate fabrics like silk or wool?
The formula is gentle enough for many everyday delicates, but for items labeled dry-clean only, or for specialty fabrics like silk and wool, you should follow the garment's care label or use a dedicated delicate wash.
What is included when I order this product?
Your order includes one 23 oz Seventh Generation EasyDose ultra-concentrated laundry detergent bottle in your selected scent (lavender, mango, rose, or unscented), with the EasyDose squeeze cap pre-attached. No additional accessories are required, and the bottle is ready to use straight out of the package.
Is this detergent safe to use around pets?
When used as directed and fully rinsed, the plant-based formula is generally considered safe for households with pets. As with any cleaning product, store the bottle out of reach of pets, keep them away from the washer during cycles, and avoid letting them ingest detergent directly.
Will the scent from this detergent irritate people with fragrance allergies?
The scented variants are made with 100% essential oils and botanicals rather than synthetic fragrance, but for anyone with known fragrance allergies or sensitivities, the unscented version is the best choice.
What is the difference between a laundry detergent and a laundry soap or detergent pod?
Laundry detergent is a concentrated liquid cleaning formula designed to lift soils and stains from fabric, while laundry soap is typically a traditional saponified product, and detergent pods are pre-measured single doses wrapped in a water-soluble film. This product is a liquid ultra-concentrated detergent, which offers dosing flexibility, less plastic packaging, and easy storage compared to pods or bars.
